No matter how you say, “I’m sorry,” being able to apologize — to genuinely feel and say you’re sorry — is extremely important to a relationship, says April Masini, a California-based dating and relationship advice columnist on AskAprilOnline.com. Why? Because it means you’re willing to put your ego (you know that little voice inside your head that tells you you’re always right) aside for the good of the relationship. “It shows that you’re a big enough person to admit when you’ve done something wrong, and care enough about your partner’s feelings to confess,” Masini says.